Now that the Republican primary campaigns have moved to Ohio and other Super Tuesday states, I’ve started to get robocalls at work. But, although I’m getting robocalls, I don’t quite get robocalls.
By that I mean that I don’t understand the value of a robocall. I’m sure there are studies that dispute this, but I just cannot believe that robocalls persuade voters to vote for a candidate. They are so silly, and at the same time so irritating and intrusive, they can’t possibly be effective. It’s bad enough to get a solicitation call from a human being; one that comes from recording is just deeply insulting and disrespectful of my time.
I suppose you can argue that robocalls increase name recognition for candidates, but if that is the point then why not hire town criers to walk the streets shouting candidate names, or revive the old, screechy sound trucks that used to roll through neighborhoods in the days leading up to an election? How are they materially different from a robocall?
So, I’ve vowed not to pull the lever for anyone who sends me a robocall. If they can’t show some respect for my valuable time, they’re not going to get my vote.