(Not) Selling Savannah

Savannah, Georgia is supposed to be a really vibrant and interesting city, and a fun place to call home.  I was there for a brief visit once and liked it.

IMG_2873How do you find out about a city and what it is like to live there?  If you type “Savannah Georgia” into Google, one of the top options is the official website for the city.  With all due respect, it must rank among the lamest websites for any municipality in the developed world.

If you go to the website, you’ll see an odd array of buttons and links.  The six “popular links”  are “Mayor & Council,” “City Ordinances,” “Agendas & Minutes,” “City Employment,” “City Purchasing,” and “Flood Protection Information.”  Are those links really popular?  If you just wanted to find out about a city, would you ever want to go to those links?  And if you were trying to market Savannah as a place for outsiders to visit, would you seriously put any mention of “flood protection” on your home page?

The “News and Announcements” section doesn’t exactly show off Savannah as a place of fun and excitement, either.  For example, one bit of “news” is that 2013 city sanitation refrigerator magnets will be delivered next week.  You wouldn’t think the delivery of a refrigerator magnet would be a front-page news item, but in Savannah it is.  One can only imagine Savannah residents maintaining a state of cat-like readiness and waiting expectantly for that crucial refrigerator magnet delivery.  Do they dance in the streets when those magnets arrive?  And in case you’ve still got an appetite for news after learning about that bombshell, here’s two other, similarly thrilling front-page items:  “Tourism Advisory Committee to make recommendations” and “City crews respond to minor sewage spill.”

I’m not on the “Tourism Advisory Committee,” but I’ve got a recommendation — if you want to attract tourists, get rid of the hilariously bad website you’ve got now, with its mentions of floods, sewage spills, and sanitation refrigerator magnets, and develop an “official website” that depicts Savannah as the lovely, friendly, and entertaining place that it seems to be.

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