A Dubious Ad Spend

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Microsoft shelled out some amount of money — who knows exactly how much? — to have inserts placed in the plastics security lines tubs at LaGuardia Terminal C marketing its OneDrive cloud-based storage product. The insert even has a supposed-to-be-funny reference to not being able to take more than 3.2 ounce bottles through security.

Ha ha! Hey, that’s frigging hilarious! Having just taken off my belt and shoes and emptied my pockets, been shouted at, scanned, and patted down by TSA guys, and then having to hastily gather my stuff in an antiquated and overheated terminal, I’m perfectly situated to look favorably on an ad pitch at the bottom of one of those hated plastic tubs.

Who decides Microsoft’s ad spend? Are they human, or from Mars?

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