Pent-Up Demand

Our local newspaper, Island Ad-Vantages, reported in its most recent edition that it’s looking like it could be a very good year for the Stonington and Deer Isle tourist businesses. An article said that the “summer people”–that is, the visitors and part-time residents who drive the tourist part of the local economy–have come to Deer Isle earlier than ever before, and the hotels and motels are reporting full bookings. I got visual confirmation of that when I walked past Boyce’s Motel in downtown Stonington over the weekend and saw its “no vacancy” sign.

The owner of Boyce’s Motel is quoted in the article as attributing the surge in visitors and reservations to what he calls “revenge travel,” in which people who have been staying put at home make a special effort to get out and about. My sense, too, is that there is a pent-up demand that was created during the prolonged shutdown period, and people now just want to get away from the too-familiar surroundings where they waited out the COVID pandemic. And taking a trip to get a welcome change of scenery is a good way to make a personal statement, to yourself and to the world at large, that as far as you are concerned things are getting back to normal.

Whatever the cause, the increased tourist traffic is good news for the town and those businesses who suffered through a lean lockdown year in 2020. I’m hoping to see a lot of that “no vacancy” sign this year.