Fake Quotes

The culture of fakery on the internet is strong. One bit of evidence for this is the prevalence of fake quotes attributed to famous historical figures. You might be scanning the comments to a particular news article and see that some unknown person or bot has inserted a bon mot from a trusted, respected person from the past, with their picture, hoping to quash further discussion with the weight of their authority. The pictures are of the person, but the quotes often are phony.

Abraham Lincoln seems to be a favorite source for fake quotes. So many spurious sayings have been attributed to our 16th President that “fact checkers” write articles to debunk them and Lincoln scholars are forced to weigh in to try to correct the record. You also see fake quotes attributed to Albert Einstein, Sun Tzu, Winston Churchill, Thomas Jefferson, Oscar Wilde, and just about anyone else of any historical significance. The idea is to trade on the reputation of the historical figure to make your point by coming up with a fake quote that is reasonably plausible, or may even have been said by somebody else. It’s unfair to the historical figures and an appalling approach to argument when you think about it–but unfair and appalling often aptly characterize discourse on the internet.

And, sadly, it works. People get taken in by the ruse. Years ago, the Republican Party Twitter feed attributed an obviously phony quote to Lincoln and had to endure a few weeks of embarrassment at its foolishness. But even the debunked quotes continue to circulate, next to the pictures of their alleged sources, ready to mislead the gullible. And many people don’t exercise skepticism and try to check the actual facts before reposting that Lincoln zinger that they saw.

My grandmother used to say “believe none of what you hear and half of what you see.” That’s wise advice as applied to life generally and the internet specifically. If you see a quote attributed to Honest Abe that seems too good to be true, it probably is.

End of (Tech) Life

It seems like virtually every kind of consumer device that is available these days can be purchased in a “smart” form. Smart phones, smart toasters, smart lighting systems, smart refrigerators, smart TVs–they all are equipped with software, they all are linked to the internet in some way or another, and they allow you to do cool things, like control your lights turning on and off from hundreds of miles away or get messages from your fridge when you’re low on milk.

Recently, though, people have begun focusing on one of the downsides of the “smart” stuff: the fact that, like any software-based product, at some point the manufacturer is going to stop providing technical support, software updates, and patches. The manufacturers call this having an “end of life” policy for their tech. Purchasers of the product get notice of the policy being invoked, and they often feel blindsided when they realize that they are either going to have to replace a perfectly good device that isn’t being supported any more, or, after the end-of-life Grim Reaper visits, they are going to have to run the significant risks involved in continuing to use an outdated internet-connected device that is thereby especially vulnerable to hackers.

The manufacturer-customer push-and-pull of tech end-of-life policies recently played out with a security camera manufacturer called Arlo and its customers. Arlo announced that some of its cameras were reaching their end of life and software support and cloud storage services would be ending, the customers pushed back, and Arlo announced that it was deferring the end-of-life point for the devices–although the end of life will inevitably come.

You can understand why manufacturers want to establish a clear and definite end of life for their products. They want to focus on the new products that are on the market right now and new products that are under development, and not have their software designers and code-writing wizards focused on fixing problems or vulnerabilities with old tech. What some might call planned obsolescence others would call an efficient allocation of workforce resources and brainpower.

But for consumers, the end-of-life issue means thinking carefully about what you really want before making your purchase. We all accept the need to periodically obtain new laptops, smartphones, and other devices where the software and internet access are a core element of the product’s purpose. But do you really want to buy a “smart” toaster, oven, refrigerator, or other major appliance, knowing that one of these days you’re either going to either have to replace a perfectly functional object or run the risk of a security breach? Smart appliances might have some cool bells and whistles, but their dumb cousins might just be the better option as a long-term strategy.

Rail Yards And Front Porches

There’s a serious, new crime problem out in Los Angeles: As the Los Angeles Times recently reported, thieves have been breaking into cargo trains in the Los Angeles rail yard, stealing packages being shipped, breaking them open, and running off with the contents–leaving the railyard littered with shredded boxes, wrapping, and other packaging debris. The Times article describes the situation as a “wave of rail car thievery that officials say has been on the rise in recent months.” The Union Pacific railroad is reporting a significant increase in thefts and has brought in drones and additional security and is appealing to local law enforcement for help in policing the rail yards.

You may not have seen the reports on the rail thefts, but you might have unknowingly experienced them if you didn’t get a delivery of a product that you ordered on line. All of those packages that have been taken from rail cars and opened were being shipped to someone, and now they won’t be reaching their intended destination. Many goods being shipped in our internet economy are transported by rail, and if they are intercepted and stolen by thieves they aren’t going to make it to your front porch.

Why are the rail yard thefts spiking? The Times article quotes officials who say that the Los Angeles rail yard is a bottleneck, who note that a large homeless encampment is nearby, and who blame Union Pacific for not employing more security in the area. Others think there are deeper causes. The City Journal, in an article on the rail thefts, contends: “These recent rail thefts are an example of what happens when a progressive prosecutor—in this case Los Angeles County district attorney George Gascón—virtually eliminates nonviolent property crimes from a state’s penal codes by declining to prosecute such cases.” The City Journal article reports that Union Pacific has reached out to DA Gascon to ask him to reconsider his prosecution policies, and Gascon’s office has responded that it is working with law enforcement on the issue and says it has filed charges in some cases while not pursuing others due to lack of evidence.

Some people dismiss property theft crimes as minor and inconsequential and argue that police and prosecutors should focus on violent crimes rather than worrying about stolen and opened delivery packages. But not all of the packages being stolen and opened contain harmless consumer goods; among the items that have been stolen from the cargo trains are shipments of handguns and shotguns. And if criminals conclude that there is no risk in committing crimes, they have every incentive to expand their criminal activity. If a culture of lawlessness develops, it isn’t going to stop at the rail yard fence line.

Equally important, the security of every link in our fragile national supply chain is important: our ever-growing internet economy can’t work if thieves can brazenly steal packages destined for consumers from trains–or trucks, or other delivery methods–without fear of being caught or prosecuted. If Amazon and the countless other internet retailers can’t safely ship packages, the consequences in terms of jobs and economic activity could be immense. And if you are one of the many people who used internet shopping as a lifeline during the shutdown periods in the COVID pandemic, you should be concerned about that lifeline being snipped by unprosecuted crime.

The Bad Guys Out There

Every day, at the office, I receive multiple obviously fraudulent emails, and our IT department regularly sends out notices to advise us of still other phishing attempts that are being sent to our attorneys. And the fraud attempts aren’t just limited to my email, either–it seems like at least once a week I get a phony text, or a phony Messenger message, or a phony friend invitation from an unknown person or former Facebook user who I know for a certainty has passed to the Great Beyond.

In short, my own personal experience teaches that there’s a heck of a lot of fraud out there. Fortunately, most of the fraud attempts are easily detectable if you are just paying attention to the basics of sound data security practices–don’t click on whatever random link you might receive, be suspicious of email from people you’ve never heard of, watch for misspellings and weird language choices, and so on–but still, there is a lot of it.

This regular confrontation with attempted criminal activity is weird, when you think about it. Many of us don’t have any contact with crooks in our daily, non-electronic lives. But now, thanks to the technology that often seems to dominate our existences, new virtual doorways exist that might allow the bad guys to enter and bilk us out of our hard-earned money, steal our personal data, or even take our identities. Every day, on our devices, it’s as if we are walking through dark alleys with unknown people lurking in the recesses and shadowed doorways. And we know they are there, because every day they are sending us those messages that affirmatively remind us of their nefarious existence and criminal intent.

Are there more criminals out there than there once were, or do electronic processes allow the crooks to reach out and touch more people than could occur in the pre-electronic era? My guess is that it is a bit of both, and that a lot of what we are receiving comes from anonymous fraudsters in countries so far away that we never would encounter them but for the internet. Whatever the answer might be, it’s up to us to stay on guard, be vigilant, exercise good judgment at all times, and clutch our data tight when we walk through Internet Alley. It adds a new element of stress to the modern world, where a fleecing may be only one click away.

Setting The Rules

Recently, after I wrote about getting a cast iron skillet as a gift, I was invited to join the “Cast Iron Cooking” group on Facebook. When I clicked on the link, I was asked three questions: why did I want to join, did I represent that I had read the group’s rules, and did I agree to abide by the rules? I explained that I was interested in learning about using a skillet, read the rules, answered yes to the latter two questions, and was pleased to be allowed to become a member.

I was intrigued by the group’s rules.  What was rule number 1?  “No politics, PERIOD. No drama, PERIOD.”  And to make that point crystal clear:  “ABSOLUTELY no political, “healthy vs unhealthy” posts, medical advice, requests for sympathy or attention, or “cute little games” with the rules. NO POLITICS.”  Rule number 4 is “Rudeness is not tolerated,” and adds:  “If you don’t like it, move on and read something else. Comments about how *you* dislike someone else’s cooked food will be removed. Profanity will get you banned. Arguing with admins is not advised. Puke emojis and GIFs will get deleted.”  Rule number 9 is “No viral videos and funny meme pictures,” and Rule number 10 reads “Accts posting Spam, scam, porn = immediate ban!”  Other rules include things like no selling of items and agreeing that administrators may delete posts.

These rules work pretty well.  The Cast Iron Cooking group is a very pleasant, positive group where you see a lot of pictures of delicious-looking food in cast iron cookery and are motivated to try things like cooking fried chicken in your skillet.  I’d say the administrators who came up with the rules did a very good job.

The group’s rules made me think about the rules that you might impose if you were setting up a group that members of the public might be allowed to join or a website where random people might make comments.  Some people might welcome political chatter and harsh denunciations of this candidate or that, or the posters who voice support for them.  Some might want to see the latest cruel memes.  As for me, I would definitely adopt the Cast Iron Cooking Rules 1, 4, 9, and 10, quoted above.  You can get a bellyful of politics, discourteous comments, and general misbehavior on just about any website that allows comments, or for that matter on the general Facebook page.  It’s nice to have a little oasis where civility reigns.

A Profession In Search Of Itself (Cont.)

I’ve been thinking about the journalism world since writing my earlier piece on what the move away from “objectivity” means for the world of the newsroom.  I think there are some other forces at play that are making the world of daily newspapers very difficult right now — some unavoidable, some self-inflicted.

A Man Reads A NewspaperObviously, the main unavoidable problem is . . . speed.  People expect to get things faster and faster, and we’ve gotten so spoiled by instantaneous speed that we now groan at even a few seconds’ delay as our browser calls up a website.  The daily newspaper simply can’t compete with that — there are too many steps in the process.  By the time the newspaper lands on your doorstep, it will therefore likely be viewed as “old news” already.  It’s been all over the internet for hours — so who wants to sit down and read it again?  And how many people want to sit down and actually read something, as opposed to flipping through content on their cell phones as they head out for a jog or wait for an elevator?

Another unavoidable problem is cost. Newspapers of the past had large payrolls — from the reporters and columnists to the editors to the photographers to ad salesmen to the people who laid out the pages and the guys in the print shop running the presses.  How many labor-centric businesses are thriving these days?  And, as cost-cutting has occurred, newspapers cut into the muscle of daily journalism — the people who made newspapers different from and more reliable than bloggers, like experienced editors who would send stories back for additional fact-checking, or investigative reporters who might take weeks to produce a big, carefully constructed and rigorously tied down story.

But there are self-inflicted errors, too.  I think many newspapers have botched the inevitable move to digital delivery.  If you look at many news websites, they are a riotous mess from a presentation standpoint.  There’s no front page or above-the-fold organization that tells you what the lead story is.  Print newspapers may be old-fashioned, but there was a clear organization at work that was comforting, dependable, and helpful.  If you wanted to feel reasonably informed about what was going on in the world and your town, you read through the front page and the national, state, and local news sections, and then you could turn to the business section, or sports.  You knew that some intelligent person had made some thoughtful decisions about the relative importance of the stories.  Does anyone feel that way about most news websites on-line?  Hard news is mixed up with celebrity news and “sponsored content” that doesn’t look materially different from the “news.”  What do you need to read to truly feel informed?

And that brings me to a final point:  the trivialization of what is supposed to be news.  How many of the stories on a basic news website — say, msn.com — are what we think of as actual news reporting, and how much of what we see featured is content about celebrities being out with their boyfriends or clickbait articles about why a particular sports figure should be seen as a bad guy?  We’ve reached the point where somebody’s context-free cell phone video of a delivery driver who didn’t help an old guy who fell to the ground is featured as prominently — and perhaps more prominently — than an article about a foreign conflict.  And there are opinions, on stories large and small, everywhere you look.

In their quest to keep up with the times and be hip and edgy, newspapers have lost the sober, thoughtful perspective and reputation they once had, and have elevated the inconsequential.  It may appeal to some people, but it doesn’t appeal to people who remember newspapers as they once were.

Increasingly Online

Even before the coronavirus shutdown, our economy was increasingly moving into more of an internet economy, where a lot of consumer commerce was done through online ordering.  With the shutdown, that process has accelerated to warp speed.  We’re to the point now where Amazon, Fed Ex, UPS, and U.S. Postal Service trucks are an everyday sight in our neighborhood, appearing at all hours.  And when you walk down the street you see packages left on a lot of doorsteps.

It’s been a godsend during the shutdown, when the “brick and mortar” stores are for the most part closed by governmental order and people have turned to the internet to supply everything from groceries to clothing to shoes to whatever might help to keep their kids entertained while they are cooped up indoors.  It’s hard to imagine what this period would have been like without the online economy to fill the void when the traditional stores were shuttered.  That’s the reason you see signs in many places, like the one above, thanking the hardy delivery people for playing such a key role in helping people to make it through this extraordinary period.

But . . . what’s going to happen when the reopening occurs?  Are people going to go back to the real-world stores, or will the shift to online shopping be permanent?  That’s a crucial question, because while the online world is convenient, it employs only a fraction of the people who worked in the brick-and-mortar retail world before the shutdown.  If the American shopper goes into full online mode and the local businesses close, we’re going to have a serious, systemic unemployment problem.  And there’s also a local, community element at play.  The online behemoths are usually located far away — and perhaps overseas — the stores in your neighborhood typically are small businesses, owned by people in the community who have an interest in the community.  I saw a sign recently that read something like “Amazon won’t sponsor your kid’s baseball team.”  There’s a lot of truth in that sentiment.

Like everyone else, we’ve done our share of online ordering during this shutdown period, and have appreciated having that option.  But when the shutdown ends, I’m going to focus on trying to buy from the local businesses and brick-and-mortar stores that have been so hard hit by the shutdown, and perhaps even be a little more generous than normal in my spending.  These parts of our community are going to need help to get back on their feet.   

Self-Made Celebrities

Technology and social media have made possible an entirely new kind of celebrity.  Along with movie stars, and sports stars, and rappers, and singers, we’ve now got people who apparently are famous, at least among a segment of the population, for their YouTube videos or some other kind of social media presence.

africa-broadband-it-internet-technologyI’ve come to realize that there is an entirely unknown field of “personalities” when I’ve seen them as the subject of articles on the msn.com website, or the news stories that now pop up when I access the Google website on my phone.  One recent example was an article about the untimely death of somebody I’d never even heard of — a woman named Emily Hartridge, who was described as a popular YouTube personality for her video posts about herself and relationships.  And given the size of the internet and the different channels for social media communication, for every Emily Hartridge there are probably hundreds or thousands of other people who have become famous to their specific cadre of followers.

It’s an example of the how modern communications technology is more democratic and a lot more diverse.  You don’t necessarily need to be found by an agent or producer or record company executive to become famous these days.  Anyone who has a cellphone and a computer and something to say or something to show can take a shot at posting self-made videos and hope to carve out a niche for themselves and find an audience.  These days, people can become self-made celebrities.

It’s a step forward in some ways, but of course there are hazards, too.  How many videos out there espouse political views that contribute to the splintering of society?  How would the Hitlers of the past have used social media to disseminate their hateful ideologies?  And how many people, in their lust for self-made celebrityhood and “likes,” are tempted to film themselves doing dangerous things in hopes of attracting more followers and becoming one of those new personalities?  Just this week, a Chinese “vlogger” died while livestreaming himself drinking and eating poisonous geckos, centipedes, and mealworms in hopes of attracting new followers.  It’s hard to believe that any rational person could be so desperate and so reckless — but a personal tool as powerful as the internet and social media is bound to bring out the crazies, too.

3 Reasons Why Clickbait Headlines Use Numbers

You can’t go on the internet without stumbling into “clickbait” — those annoying yet tantalizing articles that you aren’t looking for, but that are designed to entice you to click on a link and see, for example, how “unrecognizable” some ’80s TV star is now.

If you pay attention to clickbait (and of course you shouldn’t, but you can’t really help it, now can you?) you notice that there are definite patterns to it. The headlines for many of the clickbait pieces advertise something that is supposedly “shocking” or “jaw-dropping,” but a lot of them — say, 50 percent — also feature numbers.  As in “6 reasons why your retirement planning is doomed” or “7 signs revealing that your boss actually hates your guts.”  Today’s MSN website page, from which the above photo is taken, includes a bunch of sports-related clickbait, and numbers are prominent.

Obviously, the clickbait brigade thinks numbers are likely to lead to clicks.  Why?

The article “Why We Respond Emotionally to Numbers: 7 Ways to Use the Power of Numbers in Your Designs” — which itself has a clickbait-like title — argues that humans respond viscerally and subconsciously to numbers.  Even numbers, for example, are supposed to reflect feminine qualifies, while odd numbers are purportedly masculine.  Numbers also are associated with luck and with religion.  More basically, many games, especially those where you gamble, involve numbers.  Obviously, numbers must have a deep intuitive appeal for homo sapiens, even those who didn’t like math class.

In the case of clickbait, though, I think it is more than that.  People on the internet are typically in a hurry, and clickbait by definition is something that you’re not actually trying to find.  Numbers in the headlines signal clear limits on the amount of time you’re going to need to spend to check out that provocative clickbait.  Typically the number in the headline is below 10, encouraging you to think that even if the article is a colossal waste of time, at least you’ll figure that out quickly.  The fact that there are only 5 reasons to believe that the cast of Hogan’s Heroes was cursed might just tip the balance and cause you to move that mouse and cursor and click away.

 

Stringing Out The Joy

In some ways, the modern world is a better place than it used to be; in other ways, not so much.

In one way, though, the improvement is indisputable:  if you’re a sports fan wanting to relive a great success by one of your teams, modern technology allows you to string out the joy much, much longer than used to be possible.

radio_mikeandmike_04I watched the Cavs’ win the NBA title on Sunday.  (I can still barely believe it, by the way.)  Since then I’ve been reading every internet article I can find about the game, even scrolling through the often ignorant and foolish comments.  Right now, I’m listening to a rebroadcast of the Mike & Mike radio show from Monday morning, to get that duo’s fresh take on the Cavs’ big win and LeBron’s personal triumph.  And I’ve got no doubt that, if I wanted to, I could easily find enough new broadcasts, webcasts, podcasts, highlight packages, articles, columns, blog posts, YouTube snippets, and other “content” about the Cavs’ win to fill up weeks of leisure time.

This is a big change from the old days, before the internet, before ESPN, before the NBA channel, and before every schmoe with a computer could write whatever he wanted.  In those days, you’d wait for your Sports Illustrated to hit the mailbox and eagerly read the articles and look at the great photos — but that was it.  Your team won, you were happy, but then you just had to move on, because there was no alternative.

Now, you can revel in your triumph, immerse yourself in it, wallow in it.  It’s a bit self-centered and selfish, perhaps . . . but boy, when you’ve waited 52 years for that big win, it’s a great thing, indeed.

Lab Rats

Forbes has reported that Facebook “conducted secret tests to determine the magnitude of its Android users’ Facebook addiction.”  In the tests, which apparently occurred several years ago, users of the Facebook app for Android were subject to intentional crashes of the app. without being informed of the tests.

Why would Facebook want to provoke crashes that would frustrate users who were trying to wish a Facebook friend happy birthday or post their latest selfie?  Purportedly, to test the “resilience” of Facebook users.  If your app suddenly crashed, would you just say the hell with Facebook, or would you try to access Facebook through an internet browser instead, or through a different app?

paralyzed-ratsWhen you think about it, intentional crashes aren’t really testing “resilience” — they’re testing obsession and addiction.  After a crash, a rational person would avoid Facebook, for a while at least, reasoning that time was needed for anonymous techno-geeks at some far off location to address the cause of the crash and fix it.  Only somebody desperate for an immediate Facebook fix would spend time searching to get to Facebook via alternative means, because nothing time sensitive ever really happens on Facebook.  You can always send your friend an email expressing birthday wishes, or save that choice Throwback Thursday photo until next week.

But the point, of course, isn’t whether it’s resilience or obsession that is being tested — it’s the fact that Facebook is intentionally frustrating its users at all.  It sounds like the kind of experiment some evil scientist with a futuristic base on a remote island might use on hapless prisoners.  After all, why would you knowingly thwart the efforts of somebody who is trying to access your website?  Facebook no doubt would shrug and say the tests provided needed information — but really, it did the tests because it could . . . and it was confident that Facebook fans would keep coming back.

We shouldn’t be surprised by this:  Facebook has done similar kinds of tests before, and other companies do, too.  On the internet, we’re all lab rats.  Our movements are tracked constantly, but instead of scientists in white coats checking when we take a sip from the water dropper or stop running on the wheel or are responding to the electrodes placed on our hind quarters, data is compiled about which websites we visit, how long we stay there, what we click on, and whether we’re showing an interest in one product or another so that we can be bombarded with pop-up ads for that product forever.

Time for another spin on the wheel!

Further Vetting The Vetting

In the aftermath of the San Bernardino shootings, officials are looking at whether they may have missed clues that could have predicted the murderous death spree of Syed Rizwa Farook and his wife, Tashfeen Malik.  And it appears that some blazing red flags were, in fact, not seen, and that the immigrant screening process employed by the United States is not, in fact, as foolproof as some advocates have represented.

The biggest missed clues were social media posts.  As the New York Times recently reported, Tashfeen Malik had talked openly on social media posts about her support for violent jihad and her interest in being part of it.  However, the agencies charged with deciding whether she should be permitted to enter the United States never saw those posts because “immigration officials do not routinely review social media as part of their background checks, and there is a debate inside the Department of Homeland Security over whether it is even appropriate to do so.”

tashfeen-malik-l-and-syed-farook-are-pictured-passing-through-chicagos-ohare-international-airport-in-this-july-27-2014-handout-photo-obtained-by-reuters-december-8-2015-reutersus-customs-and-border-pStrange, isn’t it, that in our modern, internet-obsessed age, where many people share their innermost thoughts and views on-line, that social media posts of an applicant for entry to the U.S. aren’t reviewed as a matter of course to search for violent, pro-terrorist, or anti-American sentiments?  Wouldn’t you think that unprompted social media posts are much more likely to yield insights into a would-be immigrant’s true feelings than the answers given at a stilted, formal interview with a consular official?  And it’s not as if the jihadists are shy about sharing their views on social media — after all, ISIS and other Islamic terror groups actively use the internet as a recruiting mechanism and are happy to post videos of beheadings and other bloody activities as part of their recruitment campaigns.

What’s most troubling about the New York Times article linked above is the “debate” within the government about whether it is “even appropriate” to look at social media in the visa application process.  The concluding paragraph of the Times article, apparently seeking to explain the reluctance to review social media, states:  “Social media comments, by themselves, however, are not always definitive evidence. In Pakistan — as in the United States — there is no shortage of crass and inflammatory language. And it is often difficult to distinguish Islamist sentiments and those driven by political hostility toward the United States.”

Such justifications make no sense to me.  Sure, social media posts endorsing violence might not be “definitive evidence” (whatever that means) that the writer will become a mass-murdering terrorist, but don’t we want to even check on whether someone seeking entry to our country has voiced such sentiments, and if so build that undoubtedly relevant information into our decision-making process — and maybe ask a question or two about such statements in that stilted interview?   Why take a head-in-the-sand approach to available information.

And why the curious concern about whether it is “appropriate” to look at social media postings?  After all, social media posts are public statements, available to the world.  Companies routinely review social media postings as part of the job application process, and parents counsel their children to consider how that Facebook picture of their embarrassing behavior at a boozy party might be perceived by a prospective employer.  Yet the delicate sensibilities within our government are worried that it might not be “appropriate” to look at whether the likes of Tashfeen Malik have expressed violent, anti-American views before they decide to let them enter the country?

It’s bad enough that Farook and Malik were motivated to gun down innocents in San Bernardino in furtherance of their own, twisted beliefs.  It would be inexcusable if the government did not learn from the process by which Malik gained entry and use those lessons to improve our immigration protocols and enhance the information-gathering process.  Establishing a mechanism for reviewing public social media posts of visa applicants would be a good place to start.

Clickbait

It’s obvious that ad revenue on some free websites is tied to “clicks” — how many times people tap their mouse to access a story.  It’s one way for the website to account for its traffic and provide data to advertisers who want to know how many people are seeing their banners and pop-up ads.  Not surprisingly, many websites are set up to maximize clicks.  That’s why you often need to click “next page” to read an entire article, for example.

The most irritating aspect of the click-counting emphasis, however, are the articles that clearly are “clickbait.”  You’ve seen them featured on the websites you visit, cluttering things up like unsightly litter on the side of a highway:  where are members of the cast of an old TV show now, what “jaw-dropping” dresses got worn to a recent awards show, which celebrities have killed a person (number 8 will shock you!), what “weird trick” will allow you to immediately lose 20 pounds or secure your retirement, and on and on.  You’ve probably gotten to the point that you don’t even notice them anymore on the websites you visit.

What’s discouraging about the “clickbait” phenomenon, however, is that even more high-end internet content providers seem to be unable to resist publishing their own form of clickbait.  Those are articles that clearly are designed to stoke controversy and provoke criticism, in hopes that the articles will be linked and discussed on other websites.  They’ll gladly accept harsh bashings if a few more clicks come their way.

Even as august a publication as the New York Times isn’t immune from the lure of clickbait.  Recently the Times published an article called “27 Ways to Be a Modern Man” that can only be viewed as high-end clickbait.  It’s a silly piece that lists grossly implausible attributes of “modern men” — such as that they not only buy shoes for their wives, but will know their wife’s shoe size and which women’s shoe brands run large or small — and it’s gotten creamed all over the internet.  But I’m guessing that it’s been one of the biggest click-producers that the Times has published recently, and that will make the Times, and its advertisers, happy.  (I’m not going to link to it because the last thing I want to do is reward the publication of any more clickbait.)

It’s sad, really, to see publications like the Times stoop to the level of clickbait.  It makes me wonder what kind of long-term impact the internet is going to have on the quality of journalism in America.

Solving Family Mysteries, One Keystroke At A Time

It’s a legendary family story.  When Grandma and Grandpa Neal traveled to Ireland in the ’70s, they decided to take a carriage ride.  As the grizzled Irish driver was struggling to help my grandmother — a portly woman — into the carriage, he muttered: “You’re beef to the heels like a Mullingar heifer!”

Grandma, who had a wonderful sense of humor, thought it was one of the funniest comments ever — so of course we grandkids did, too.  But the driver’s jibe had an air of mystery and an almost lyrical quality that stuck with me.  A heifer was a cow, or course, but what, precisely, was a Mullingar heifer?

In those days, it would have taken forever to find out.  I suppose I could have gone to the reference section of the library, spoken to a severe-looking woman who probably would have been suspicious of my purported interest in Irish cattle, and with her assistance possibly located a massive book about bovine breeds that was available only in the library of the Ohio State University School of Veterinary Medicine.  It was too much work to satisfy a bit of idle curiosity, obviously, so I didn’t even try.

But then the internet was invented!  (Thanks, Al Gore!)  So when I was thinking with a chuckle of the Irishman’s comment the other day, I entered “Mullingar heifer” into the little box on Google, and lo and behold, I not only found pictures of the mysterious creature, one of which I’ve now posted here, but also learned that “beef to the heels like a Mullingar heifer” is a traditional Irish colloquialism typically used in connection with ladies with stout legs.  The latter discovery was a bit of a letdown, because for years I had been giving the Irish driver credit for coming up with a deft, original witticism.

Now that I’ve solved that decades-old mystery, it’s time to find the true origins of Mom’s exhortation to “put a little elbow grease into it!”

Weighing The Different TV And Internet Options

We’ll be moving into our new house in a few weeks, and one of the key impending decisions for us is:  what to do about TV and internet coverage?

At our old house we went with cable-based service provided by Time Warner.  Our TV and internet coverage was generally reliable, but it was expensive and we really grew to dislike — actually, “hate” is more accurate — Time Warner and its employees’ collective attitude about customer service.  They seemed to revel in making us jump through stupid hoops for no apparent reason.  We won’t go back to TW because we know we’ll just end up infuriated.  WOW is the other cable provider in Columbus, but its on-line reviews seem extremely mixed — it’s great or it’s awful, with not much in between.

IMG_4686The second option is a satellite service.  Our new house already has a dish on the roof.  I think it for DirecTV, but I haven’t paid attention because I don’t like the idea of a dish on my roof.  Now I think it needs to be considered as an alternative.  However, satellite services seem to only provide TV and “partner” with another company to offer internet — which just means, apparently, that we’ll have to deal with two providers rather than one.

A third option is AT&T U-Verse “internet TV,” which would provide one-stop internet and TV.  The house we’re staying in now has it and we haven’t had any service problems, but the TV offerings are limited and don’t include some of the “basic cable” channels that we’ve come to like, such as the Big Ten Network.  Of course, that may just be a matter of getting a different package.  The more high-end TV channels, too, aren’t simple to get to and involve juggling multiple remotes.

And the final option is:  only internet service and no TV.  Since we’ve been at this house, I’ve gone for days without watching any TV.  We’ve got friends who’ve forsaken TV and seem perfectly content.  Maybe that’s an option — but I think we’d regret it when the next seasons of Game of Thrones and The Leftovers start and I want to watch a football game.

We want to make an informed decision in selecting among a confusing array of choices.  I’d be very interested in any thoughts on these options, and particularly in personal experiences with WOW, DirecTV or Dish, and AT&T U-Verse.