Preventing Porch Piracy

Yesterday I went to the grocery store in Grandview to get some provisions. As I was going through the checkout line I noticed a large mustard yellow metal unit with the Amazon logo, shown in the picture above, tucked in a corner nearby.

I asked the checkout lady about it, and she explained that some people are now uncomfortable having Amazon deliver their orders directly to their houses or apartments and leaving the packages there. So, Amazon has addressed the problem by installing these metal locker units—similar to the kind you used to see at bus and train stations—at various points around town, like the Grandview Giant Eagle. Rather than having your order delivered to your home address, it gets delivered to one of these lockers, and the customer is emailed a code that allows them to open the locker unit containing their purchase and retrieve the item at their leisure.

Porch pirates are a real problem, and I’m guessing that some people also are having privacy issues with their purchases being displayed on their doorstep for all the world to see. The lockers try to address those issues. But’s kind of a strange, old-school fix, isn’t it? A big part of the idea of Amazon is convenience and getting things delivered right to your doorstep. With the locker option, you’ve got to get off your couch, go outside, drive somewhere, remember your code, and pick up your stuff.

I wonder how many people who try the locker option will ultimately think they might as well just go to that brick-and-mortar store in their town that sells the item, buy it directly, bring it home themselves, avoid the prying eyes of their neighbors and the porch piracy risk, and skip Amazon altogether?